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I ventured to Trung Huong Shop, nestled in the quaint Phat Loc Lane of Hanoi’s historic Old Quarter, specifically in Hang Buom Ward, Hoan Kiem District. This eatery is renowned for its delicious bun dau mam tom , a traditional dish of rice noodles, fried tofu, and shrimp paste. To my dismay, the shop was closed. I learned from the neighbors that the owner had sold the property, relocated, and ceased serving this beloved dish. A wave of nostalgia washed over me as I reflected on the culinary legacy this brand represented within the confines of Hanoi’s Old Quarter. Captivating the Essence of Hanoi’s Culinary Heritage Picture this—on a bamboo tray lined with fresh banana leaves, you’ll find a delightful arrangement. Pure white rice noodles contrast with golden fried tofu, pink slices of pork leg, and vibrant green mint leaves. At the heart of this culinary masterpiece sits a bowl of dark purple shrimp paste, tying all the flavors and textures together in a harmonious dance that epitomi...

As Hanoi commemorates its 70th anniversary of liberation, the Hanoi Tourism Ao Dai Festival 2024 celebrates Vietnamese cultural heritage, with the elegant ao dai taking center stage. Honoring the Ao Dai : A Symbol of Vietnamese Culture and Elegance The festival showcases the unique beauty of Vietnam’s traditional ao dai , a symbol of grace and cultural pride. Photo: Bui Lan Huong From October 4 to 6, the Thang Long – Hanoi Heritage Conservation Center will host a celebration of Hanoi’s cultural heritage, with the ao dai as its shining star. The festival, themed “Hanoi – The Quintessence of Ao Dai ,” aims to become an annual autumn attraction , drawing visitors to explore the city’s rich cultural offerings. According to Dang Huong Giang, Director of the Hanoi Tourism Department, the event has become a beloved tradition that honors the ao dai while promoting local tourism. The ao dai , with its elegant lines and rich history, is a source of national pride and a uni...